A Confident Mindset™ (ACM) was founded with a singular mission: to foster unshakeable confidence in learners across the nation. From the outset, the team has been dedicated to crafting curriculum, resources, and materials that deliver confidence education to schools.
As part of the ACM website rebranding initiative, I was tasked with identifying opportunities to improve usability and interaction as well as curating wireframes to accurately visualize and guide the desired end-user experience and interface, and then implementing these methods.
This project placed a strong emphasis on collaboration and communication. Weekly check-ins with the client and external development team kept everyone aligned and created space to review wireframe iterations, refine user experience decisions, and workshop new ways to expand ACM’s educational offerings across schools.
To address ACM’s goals, I designed wireframes that balanced usability with a clean, modern visual identity, ensuring that both prospective students and educators could easily navigate offerings and enroll in courses. Working closely with the client and development team, I refined the site’s structure on Kajabi, leveraging its features to streamline course presentation, simplify enrollment, and showcase ACM’s curriculum in a clear, approachable way.
Improved site navigation and interaction design, making enrollment and content discovery more intuitive.
Established a unified brand presence across multiple digital platforms, reinforcing ACM’s credibility and marketability.